G Suite

What is G Suite for business?

By 14th June 2019 February 4th, 2021 No Comments
G Suite for business

G Suite is a set of various tools that Google offers to help employees and business owners. As of 2019 G Suite currently has over 5 million paying subscribers. This may be because it’s very simple to use and it also comes with many useful functions. 

Hopefully, we’ll encourage you to make the transition, in case you haven’t had implemented this tool for your work team. Learn all about G Suite for business, and the additional ways you have to optimize its performance.

What is G Suite exactly?

G Suite is a software group of tools and features designed to improve a company’s productivity, among other important business aspects. When you first access G Suite you find a primary set of tools. We call it ”primary” because the first one is the basic one, you can upgrade if you want, but it comes with a cost. 

During the last decade, Google has been developing additional tools and solutions for its users, with outstanding results. This is why everybody is using it now.

This tool is designed for both individual and business use. Companies using G Suite have to pay to get some of its features. Which includes unlimited storage, custom email domain, full customer support at all times, and marketing tools. 

We just mentioned a few, but there are more tools and features. It’s important to know that pricing is per person, not per business if the work team has many members.

Another interesting fact about G Suite for business is that it doesn’t come with ads. You know how unlikely this is for free software, which is something G Suite users should be thankful for. Besides being ad-free even in the free edition, some other features and tools are worth mentioning.

G Suite for business

Maybe you don’t know half of the features G Suite has to offer your business. Check some of these Google apps that may suit your needs and improve your work processes:

g suite business


This is G Suite’s cloud. Launched back in 2012, it stores all data from your company and provides the collaboration aspect of G Suite for all the team members. It accepts many file formats that you can use without having to download any additional and complicated software to your equipment. This is something team members usually appreciate since learning curves with new software can be rather steep.


More than one billion users confirm how popular this email client is. The basic edition comes with 30 GB storage capacity. You can upgrade and also get: customized email addresses, like you@yourcompany.com, full customer support at all times, many add-ons from G Suite’s marketplace and unlimited space to store Google Groups’ email addresses.

g suite business gmail


It’s more than just a calendar, it allows managing appointments, reminders, and schedules that are important for you. G Suite offers a variation called smart scheduling which is the ability for workers to add other members’ calendars so they can work together flawlessly in unison.

In addition to it, customers can view any special event from the organization through the use of public calendars. This is a great tool to make customers feel engaged and part of the industry. 

Google Sheets

Similar to Microsoft Office’s Excel, where you can produce sheets to control your company’s processes. The main reason to use this feature for business is that it’s shareable with your whole team, so everybody can use it remotely and at the same time.

Google Docs

This feature is very similar to Microsoft Office’s Word. The difference is that Docs is a free word editor. It has its limitations if compared to Word, but in fact, is very easy to use.  It allows you to work with extensions and add-ons which will make your daily work so much easier. It’s an ideal tool for companies that work with texts, such as book editors, marketing agencies, and others.

Google Slides

gsuite for business

It works like PowerPoint, also from Microsoft’s Office. It allows you to create presentations that you can use at meetings with clients, or even send them some job to approve, in a more presentable way.


You can easily create forms inside G Suite, for infinite uses. For instance, you can share feedback’s form with your customers to evaluate your services or products. Nowadays many companies use forms on job applications, to identify potential candidates.


gmail business hangouts

Made for communication between teams. There are two options inside Hangouts: Chat and Meet. Hangouts Chat is inside Gmail, and you can exchange quick messages with your team through it. Hangouts Meet is an easy way to make video conferences, with both your team and your clients, if this is a necessary step for your business.

Google Sites

Maybe this tool is not well known as the others, but it should, because it’s very useful for companies that want to build their sites. It’s very easy to build your site without knowing anything about design or programming. One of the best advantages of using this tool is that you can optimize your site for mobile and desktop uses.

App maker

If your company needs to build an app in a fast way, you can count on G Suite’s App Maker. You can build your apps with Cloud SQL inside of this feature or with your database. To facilitate the development there are some templates available, and you can use HTML and CSS to control the appearance of your app. You can build apps for both mobile and desktop devices.

Remember, these are only a few G Suite’s features but you’ll find more as you explore this platform. You can see all of them and their descriptions on G Suite’s site.

G Suite Groups, Collaboration, and Shared Inbox issues

Sadly, no matter how much we love to use Gmail and G Suite for business, there are some instances where it runs short on solutions and starts producing issues. It happens when work teams try to use  G Suite Groups as a tool to share emails with large groups. It worked pretty decently until Google decided to add a ”collaborative inbox” feature.

Many companies need a good system for communication. Departments like customer support or sales can have many members working in the same situations. They need a tool that helps them to seamlessly carry on with their email management needs. G Suite was showing big flaws to deliver it, and two of the most notorious inconveniencies are:

Delegation in Gmail

Email delegation can turn to be very confusing when using G Suite groups: This can lead to some unwanted situations, like several people working on the same tasks. It will be confusing to know who should reply to an email, which may end either nobody working on an urgent matter. Or two or more members working the same task.

Internal communication challenges

Lack of internal communication channels among members: G Suite groups will create an email for any question, doubt, confirmation, or clarification you need to make. Plus such an endless thread of emails will be shared with every group member. Inboxed cluttered everywhere.

The wrap-up

Despite the downside of G Suite with Groups, G Suite, in general, provides many solutions and it does make work easier up to some extent. What you can do, is finding a tool that corrects those issues without using external software and of course, without changing email clients since we all love G Suite.

Drag is the ultimate tool to overcome these G Suite groups issues seamlessly, just need to add it as Google Chrome extension.  Do it now and take your email managing solutions to a whole new level.

Drag turns Gmail into your Team’s Workspace – One single place to support customers, manage tasks and close deals, from the place teams love: Gmail. We are a Techstars-backed Company, trusted by 30,000 users around the World.

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Samantha Anacleto

Author Samantha Anacleto

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