Keeping a good relationship with your customer is essential if you aim to keep them loyal to your company, a shared inbox can help. But, if you run a business, you have probably realized that you need a way to organize your information for each and every client.
If you work on a sales team, for instance, many people have together looking forward for the same target. Sometimes it might be an issue in your email.
So, instead, many companies have adopted specific CRM (Customer Relationship Management) softwares. A good idea? Definitely. But on the other hand, employees lose productivity by switching tools and softwares all day.