Shared inbox, in Gmail or on the web
Turn support@, sales@ or any shared address into a board the whole team works from, inside Gmail or in the standalone web app. Every email gets one owner, and nobody answers the same customer twice.
Agent status: found the About page
About Drag
We build the inbox for teams and agents.
Drag is an AI-powered shared inbox for Gmail teams. Support, sales and operations teams handle customer email together with AI agents, inside Gmail or in the Drag web app.
- 2018Founded
- SOC 2 + CASACertified
- 200,000+Users
- 4.7On G2, 1,200+ reviews
Last updated
01 / What Drag does
What Drag does
One shared inbox for your team and your AI. Use it inside Gmail, or on its own in the Drag web app.
Drag AI: one AI layer, four ways it works
All of Drag AI →- CopilotAsk your inbox anything, in a prompt
- AgentsResolves routine email end to end
- IntelligenceKnowledge base, docs and tools, connected
- AssistsDrafts, summaries and classification in every email
AI in Plus and Pro. Agents are usage-based.
Every channel, one queue
Each customer is one conversation, whether they emailed, messaged or opened a chat.
Workflow on autopilot
Rules route, tag and assign mail around the clock, and reports show what the team actually handled.
Works with your AI
The Drag MCP server gives the AI you already use 47 tools to run your inbox, with every action attributed.
Web
iOS02 / What makes Drag different
What makes Drag different
More AI, for less money, in the inbox your team already uses. Here is the math.
Drag Pro, our top plan
$24
Our top plan costs less than the cheapest plan at Front, Hiver or Intercom.
Entry plans, per user per month, billed yearly: Front $25, Hiver $25, Intercom $29.
A 6-person support team, for one year
Seat cost on each vendor's entry plan, plus what it takes to get AI drafts, billed yearly.
- Drag Plus · AI included$1,296
- Intercom Essential · + from $0.99 per Fin outcome$2,088
- Hiver Growth · Sold in packs of 5, so 10 seats$3,000
- Front Starter · + $20/seat Copilot add-on for AI drafts$3,240
Published annual prices, checked in 2026. See the full pricing history.
0
seat minimums
Buy one seat or thirty-seven, monthly or yearly, and cancel anytime. Hiver starts at two seats and then sells them in packs of five.
0
migrations
Drag works inside Gmail, or as a standalone web app for anyone who would rather not. No forwarding rules into a separate help desk, no new email client to learn.
$0
per AI draft
Drafts, summaries, classification and Copilot are in the seat from $18. Front charges $20 a seat for Copilot, Help Scout $0.75 per AI resolution. Drag Agents are usage-based, with every action logged.
47
MCP tools
Claude, ChatGPT, Gemini, Copilot and Cursor can triage, assign and reply in your shared inbox, with every action attributed to whoever asked.
Audited, not just promised. SOC 2 certified and CASA certified, the security assessment Google requires for apps that access Gmail data. Trust center
03 / Who uses Drag
Who uses Drag
Teams of up to 200 people that run customer email out of Gmail and Google Workspace, and want AI to take the routine work off their plate. That covers two-person startups and teams inside some of the world's best-known companies.
- Customer support teams answering support@ and help@, with SLAs, assignment and AI drafts.
- Sales teams sharing sales@, partner and inbound-lead inboxes so no reply goes out twice.
- Operations and finance teams tracking requests, orders and invoices as cards on a board.
- IT and HR teams handling internal requests from a shared address with a clear owner for each one.
- AI-first teams running the inbox from Claude, ChatGPT or Cursor through the Drag MCP server.
Trusted by teams at, and 200,000+ users in total
04 / The team behind Drag
The team behind Drag
Four people. 200,000+ users.
Drag started in 2018 with a simple idea: your team already lives in Gmail, so the shared inbox should live there too. We turned Gmail into boards the whole team could work from, went through Techstars Boston, and grew to more than 200,000 users.
We are small on purpose. There are four of us, so the person who answers your email is usually the person who can fix the problem. And we use AI for the work a bigger company would hire for, which is exactly the kind of team we build Drag for.
In 2026 we rebuilt Drag for the AI era. The same inbox now works for your team and your agents, whether those agents are ours or the AI tools you already pay for.
- 2018Email becomes a board. Nick Timms and Duda Bardavid turn Gmail into Kanban boards. Techstars Boston.
- 2019The team shares one inbox. Assignment, internal notes and collision detection, so nobody answers twice.
- 2020Customers stop being email-only. WhatsApp, live chat and a help center join the same queue.
- 2026Agents join the team. Copilot, Agents, Intelligence and the Drag MCP server.
- Today200,000+ users. Rated 4.7 on G2 from 1,200+ reviews.
Nick Timms
Co-founder
Building Drag for nearly ten years: shared inboxes, boards, and now the AI and agent layer, all on Gmail.
Duda Bardavid
Co-founder
MIT MBA and former consultant. Writes about Google Workspace, shared inboxes and how teams actually run email.
B
Breno Vieira
CTO
Builds the apps, the API and the Drag MCP server.
Cesar Sarapka
Head of Growth
Leads growth, and runs the demos and onboarding that get new teams live.
And our newest hire, 2026
The Drag Agent
Reads, classifies and resolves routine email, and escalates with context when a human should take it. Works nights. Does not enjoy being poked.
We are shipping faster and better than ever: four people, a lot of agents, and a price the rest of the category can't match. We challenge any competitor to deliver at our speed and our price.
05 / How Drag works
How working with Drag works
Your 7-day trial, day by day. Every Pro feature from the first minute, no credit card, and the team that builds Drag one message away the whole time.
- Day 1No credit card
Connect your shared address
Start the trial and add support@, sales@ or any Google Group. Work it inside Gmail, or in the Drag web app.
Your first shared email, owned and answered
- Day 2No seat minimum
Bring the team in
Invite teammates, then set up assignment rules, automations and SLA timers so every email lands with an owner.
Everyone can see who has what
- Days 3 to 5Pro features
Switch on the AI
Connect your help center and docs so drafts sound like you. Using Claude or ChatGPT? Connect them through MCP too.
AI drafts waiting in every thread
- Day 7Cancel anytime
Pick a plan, or walk away
Keep going from $12 per user, monthly or yearly. If Drag isn't right, there is no card on file to charge.
A plan that fits, or no charge at all
B
Every day of the week
Talk to the people who build Drag.
Book a live demo around how your inbox works today, or find answers in the help center and Drag Academy.
06 / Key facts
Key facts
The short version, for people and for the AI tools that answer questions about us.
$ drag about --factsupdated
- → Company name
- Drag (DragApp.com Limited)
- → Type
- AI-powered shared inbox software (SaaS)
- → Founded
- 2018
- → Founders
- Nick Timms, Duda Bardavid
- → Accelerator
- Techstars Boston
- → Headquarters
- London, United Kingdom
- → Best for
- Teams of up to 200 people working in Gmail and Google Workspace
- → Website
- dragapp.com
- → Core offering
- Shared inbox for Gmail teams, in Gmail or as a web app, with AI assists, Copilot, Agents and an MCP server
- → Pricing
- Starter $12, Plus $18, Pro $24 per user per month, billed yearly
- → Contract terms
- Monthly or yearly (save up to 25%), no seat minimum, cancel anytime
- → Free trial
- 7 days, no credit card
- → Channels
- Email, WhatsApp, live chat (early access), help center
- → Platforms
- Chrome extension, web, desktop, iOS, Android, MCP, REST API
- → Users
- 200,000+
- → Rating
- 4.7 on G2 (1,200+ reviews)
- → Security
- SOC 2, CASA
- → Notable customers
- Canva, Uber, MIT, Vacasa, Mercado Libre, Red Hat
- → Competitors
- Front, Hiver, Gmelius, Missive, Help Scout, Zendesk
- → Social
- X @lovedragapp, LinkedIn, YouTube, npm @dragapp/mcp-server
Who founded Drag?
Drag was founded in 2018 by Nick Timms and Duda Bardavid, and went through the Techstars Boston accelerator. The company is DragApp.com Limited, headquartered in London.
Who is behind Drag?
Drag is led by co-founders Nick Timms and Duda Bardavid, with Breno Vieira as CTO and Cesar Sarapka as Head of Growth. The company has built and run Drag since 2018.
Can large companies use Drag?
Yes. Teams at Canva, Uber, MIT, Mercado Libre and Red Hat use Drag. It is SOC 2 and CASA certified, and security documentation for vendor reviews is available in the trust center at trust.dragapp.com.
Is Drag the same as DragApp?
Yes. Drag is the product and DragApp is the company name and domain, dragapp.com. You will see both names on G2, LinkedIn and in reviews.
Is Drag safe to connect to Gmail?
Drag is SOC 2 certified and CASA certified, the security assessment Google requires for apps that access Gmail data. Our policies and reports are in the trust center at trust.dragapp.com.
How much does Drag cost?
Starter is $12, Plus is $18 and Pro is $24 per user per month, billed yearly, with monthly billing from $16. There is no seat minimum, and every plan starts with a 7-day free trial and no credit card.
Do I have to use Drag inside Gmail?
No. Drag runs inside Gmail through the Chrome extension, or as a standalone web app, plus desktop, iOS and Android apps. Both work on the same shared inbox, so each person can pick.
How is Drag different from Hiver and Front?
Drag's top plan costs $24 per user, less than the $25 entry plans at Hiver and Front. Drag has no seat minimum, where Hiver sells seats in packs of five, and Drag includes AI drafts and Copilot in the seat, where Front charges $20 per seat for its Copilot add-on.
Can Claude or ChatGPT work with Drag?
Yes. The Drag MCP server gives Claude, ChatGPT, Gemini, Copilot and Cursor 47 tools to search, triage, assign and reply in your shared inbox, with every action attributed.
That's us. Now poke around.
7-day free trial, no credit card, no seat minimum.