Why go for Drag vs Hiver?

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Kudos to Hiver for a simple Shared Inbox

We would like to give Kudos to Hiver. They have built a really simple shared inbox that just does that. If you are here because you are exploring Hiver alternatives then you may be looking for something that does that little bit more. So what’s the difference between Drag and Hiver? Sure, both have a Shared Inbox but what other workflows do you want to run from your inbox? We’ll dig into that further down the page.

BUT the biggest difference is we are not just a Shared Inbox

Here’s how we think.

Hiver has been around for a while. Starting with shared labels as a way to collaborate in Gmail, they slowly moved into the Shared Inbox space (and are not getting rid of their shared labels).

Their goal has always been to make Gmail available for teams, so that an email address such as support@ can be accessed and managed by a team.

Drag is fundamentally different. We have built Drag because we understand that teams need to access shared email addresses, but, there is so much more that teams need inside email. The founding team at Drag are delivering on our vision to be the Everything Inbox for Teams – one single workspace to run your business.

Our founding team is made up of people from MIT, successful SaaS founders with multi-million revenue and most recently a Techstars alumni company (backed by key people @ Google to deliver on our vision). We know how businesses need to be run and are building the tools to do it.

Drag is also a remote-first team. We feel ourselves the challenges on team collaboration every single day. So, long story short: if you’re looking for a product made by best team for the best teams – then you’re in the right place.

We hope this helps…

Nick Timms
, Co-Founder @ Drag

P.S. Need more convincing?

The rest of this page is for you. We’ve brought together some great minds across customers, investors within Google, and our internal team to ask the question “Why does Drag win?”. Here are top answers from top minds.

The  TOP  reasons why companies use Drag vs. Hiver


Drag is more than just a Shared Inbox

If you don’t already have a Shared Inbox in Gmail, it’s a must. Being able to manage sales@, support@ and other email addresses is awesome. But, there is so much more to your workflow than simply replying to an incoming email. Managing tasks, delegation, deal flow, emails to your own accounts. With Drag, it doesn’t stop here. We take a bigger view on the workflows you need to run your business and have built it straight into Gmail.


Work in a visual way

Visual workflows are proven to make your team work faster and happier. Tools such as Trello, Monday.com, Asana and Jira all use a visual way of working, called Kanban. It kicks the ass of traditional lists. Nowadays, almost every task management software offers this and Drag brings this to email also to make your life easier also. Optionally, of course.


Hiver only works with emails

Hiver is a great tool for standard Shared Inboxes, like support@ and sales@. However, Drag’s DNA is to build a product that helps you run your business, not just reply to an email. We believe both individuals and teams need more than just email exchange to make their business succeed. They need to manage their tasks. This is clearly reflected in our Kanban view and ability to merge emails and tasks into a unique, collaborative workspace in Gmail.


Hiver is too expensive

It’s really that simple. Hiver is expensive for what it can do. Especially when you start to grow your users. It all adds up. On top of that, Drag is built to replace not just Hiver, but other tools that you use in your day-to-day.


Easier to use and less intrusive

Hiver works differently from Drag. With Hiver you can quickly end up with thousands of Gmail labels and settings changed all over the place. It can get hard to know what’s what. Drag has been built to be simple and minimizes both the complexity and noise of using your normal Gmail.


We created the category of the Everything Inbox for you.

Here is the defining moment…

Here is us defining the new category of the Everything Inbox. Others have since attempted to follow with “Team workspace in Gmail”, “Collaborative Workspace in Gmail” and other expressions. We created the category and as a Techstars Backed Company, have a clear vision from day one to deliver first Everything Inbox for teams – one single workspace to run your business.

Reasons to believe in Drag

“The user interface of Drag seamlessly integrates with our workflow at Techstars. I’m not only a big user but also a believer of Drag’s Everything Inbox.”

Clement Cazalot,
Managing Director @Techstars Boston

“Teams do their best work when supported by simple, powerful tools. Drag takes email, a tool every team is already using, and gives it superpowers.”

Rich Paret, Senior Engineering
Director @Google, GM of @Fabric

“Drag is a fantastic tool to help our teams collaborate better. And it does so right from the email inbox, where so many of us spend most of our time at work.”

Javier Tordable
Technical Director @Google Cloud

5 stars from customers

See what customers are saying about the Everything Inbox


We’ve helped 30,000+ companies

create one single workspace to run their business


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